Social media campaigns
Shelter
—
Here are a few examples of social media campaigns for Shelter, highlighting the hardships of those at the sharp end of the housing crisis.
M&S and Shelter @ Christmas
I came up with the concept for this film to promote the M&S and Shelter partnership at Christmas.
It involves a helpline worker reading out thank you letters, which were written by me, based on interviews with case studies.
Stopping rip-off fees landlord fees
Here we have a thumb-stopping social campaign highlighting rip-off landlord fees, with a video including an element of gamification.
Better rental conditions in Manchester
This campaign used real photography from renters to highlight the awful conditions people were putting up with in Manchester.
I created the concept of a dodgy - but honest - rental agency, giving genuine descriptions of the properties they let out.